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Great advice but my experience tells me that even just creating content is sometime enough to attract new opportunities.

I have recently landed a new role within the company I already work for, a technical book review for a soon to be published book, a couple of mentoring opportunities, and I met fellow content creators that helped me grow.

And I wasn't looking for any of those opportunities. They just landed on my LinkedIn mailbox.

Having a goal and a target audience helps but it is absolutely necessary.

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All these steps can work alone, combining them just amplifies the effect and provides a focus for the effort you put in.

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